Thailand has been named the second most Muslim-friendly travel destination among non-OIC markets, according to a new report.
The 2018 Mastercard-Crescentrating Global Muslim Travel Index revealed that Thailand placed second among non-Organisation of Islamic Cooperation countries, and 16th among 130 destinations overall, up two spots from the previous year. The improvement could be attributed to the increasing availability of Halal restaurants and promotion of the destination to Muslim travellers.
“Thailand is already ranked second among non-OIC countries as our growing tourism industry taps into this increasingly important market segment,” said Donald Ong, Thailand and Myanmar country manager at Mastercard.
Securing the top spot in the US$220 billion global Muslim travel market is Malaysia, which could attribute its success to excellent ease of access and communications for travellers.